Radar
Mobility Issue #5

What’s it about?

During the pandemic, technology and infrastructure for autonomous drones and air taxis have made great strides forward. We show which companies are offering notable concepts in the sector. Radar is also talking to Robin Kellermann, who is researching the social impact of this new mobility format and is also presenting his findings in the German Bundestag.
We will look into the reasons behind the construction of a cable car in Paris, and we will be offered a glimpse of the future by a Korean company which recently presented a strategy that hopes to expand everyday mobility with real and virtual robots to the digital sphere.
Other articles  explore why car brands are increasingly relying on young pop culture to advertise their products and whether the digital hype NFT can become synonymous with the automotive sector. 

Marketing

Back to the Future
Honda is breaking new groundby addressing target groups onTwitch.

Sally is Back
Porsche and Pixar collaborate fora good cause.

Painted Petrolheads
Acura is making a female anime character the heroine of its new series in the US.

Experience

Drop Zone
The first airport for autonomous flying aircraft is being built in England.

Bots in the Metaverse
Google had lost interest, Toyota was in the running, but now Hyundai is in the driving seat at Boston Dynamics and has ambitious plans.

Technology

Rescue From Above
Sweden relies on drones to reach cardiac arrest patients even faster.

Intelligent Legs
AI-assisted robotic prostheses enable paralysed patients to walk.

Products

Floating Over Paris
Paris hopes that an urban cable car will bring congestion relief.

Chain Racer
NFTs and Automotive – from marketing trend to useful application case.

Interview

Robin Kellermann
Robin Kellermann researches mobility concepts at TU Berlin. As head of the “Berlin Mobility Data Hub” project, he and his team discover the effects of the pandemic on urban mobility using Berlin as an example.