Thousands of users were asked to live offline for a change: Meet each other at a certain time, at an analogue place in the analogue world. Looking at one anothers face, telling each other what’s new without using social networks and a status post. On the website facepark.org the users were able to start their own viral marketing campaign. Signs saying “Viral Video for facepark.org” were passed on from one to another. And of course they filmed each other while shareing their status in different ways. And learned which finger you should show the digital world and that the search engine Stupidsearch delivers strange results. And of course they saw where and when the Facepark event will be happening. The news were spreaded fast – of course very inconsistently only online.